Board’s Role in Confronting Crisis

By DirectorCorps

Life preserver hanging from a wall used to save people in water rescues.

June 17, 2019 All Industries

Many companies are unprepared to respond when they incite public ire, especially on social media.

Companies and boards should consider a public outrage as a potential risk to their reputation and operations, and prepare a crisis management response playbook. A playbook can help firms identify their procedures before, during and after a crisis. Executives should identify which business areas or units will be involved in handling a crisis and practice drills.

Prepare your leadership team to manage a crisis when one hits, and come out with your firm’s reputation and earnings intact. Read More…